- By Mishan S. Alotaibi
- Issue No. 4 (Dec. 2013), Volume No.3
The Impact of Twitter on Saudi Banking Sectors in the Presence Of Social Media: An Evaluative Study
This study aims to analyze the messages of Twitter in the Saudi banking sectors. The strong correlation between Twitter messages and widespread updated information leads us to believe that Twitter data can be a useful resource for promotion, conversation and spreading news among banks’ potential clients and these data can be used to promote business. […]
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